HOME2 SUITES Fresh New Way Campaign
Hilton’s Home2 Suites was looking to gain wide audience exposure for this start up brand with a limited budget. The new extended stay brand is focused on a younger more socially conscious hospitality customer. When asked to deliver a compelling message to differentiate this new concept, VWA answered the challenge with a social media strategy focused on as series of videos that emphasized the brand’s fresh approach to the extended stay category.
POINT OF SALE
Home2 Suites reminds guests about all the amenities the hotel offers to make them feel like it’s their home too.