Social
Social media success starts with a strong strategy. That’s what separates VWA from the field. No other agency has the experience and discipline to structure strategy as well. We use our proprietary FUEL process to analyze, position, and develop a social media strategy. We develop unique personas for each social media platform to ensure that your brand speaks in a relevant manner to the audience.
Estes
Since 1958, Estes Rockets have been a part of entertaining and educating America’s children in the safe and fun ways to enjoy rocketry. In April of 2018, Estes was purchased as a family-run business with the goal of promoting rocketry to the next generation of America’s youth. The brand had been neglected for many years and needed a brand overhaul to compete in today’s competitive toy and hobby marketplace. VWA was hired based on a solid reputation of reviving once iconic brands. The charge included developing a brand architecture and strategy, updating the graphic standards while remaining true to the 60+ years of heritage, and developing a social and digital advertising strategy to support retail and grow the expanding e-commerce business.
